My Two Cents

Advertising Across the Customer Journey

Getting customers through the door is important. Even more important is making sure that those customers keep coming back. However, neither of these tasks are simple. At Cox Media, our goal is to simplify the process for local businesses by providing relevant information and timely data to help navigate the […]

Putting Clout in Your Cup

What is barrel aged coffee? In the 16th century, as coffee made its way into Europe, coffee beans were transported in wine barrels, while still green, effectively aging during the trip. In the beginning, the coffee that Europeans drank—and that they fell in love with—was aged coffee. As demand increased […]

Taxes: Certain Uncertainty

We have all heard the famous phrase from Benjamin Franklin in his letter to French scientist Jean-Baptiste Le Roy: “…In this world, nothing is certain except death and taxes.” And while this has continued to ring true in the 230+ years since it was written, the uncertainty surrounding tax law […]

What to look for in a memory care community

Dementia doesn’t just affect the person who has it, it affects their entire family. It’s often challenging to provide the care your loved one needs while juggling other responsibilities. It’s also hard to know when it’s time for memory care or where to start your research process. CountryHouse helps family […]

More than a realtor

For decades buyers and sellers have used real estate agents to serve as their fiduciary when buying and selling real estate; from searching for the perfect property, analyzing valuations, negotiating, and everything in-between. However, in a virtual world where things are moving faster than ever before, and accelerated by the […]

Warm Weather Vacation Home, Anyone?

As we sit in the cold winter weather, have you ever asked, “Why do we live here, it is cold and we do not see the sun for months?” I personally ask myself this numerous times during the winter. In 2017, I visited Arizona for the first time and absolutely […]

A Better Insurance Experience

Insurance can be confusing and frustrating for families and businesses. Further, the perception often is there are only a few options available on the market – none of which are of any quality. For the past 18 years, I have worked with countless families and businesses, successfully changing these misperceptions […]

Transform your P&L statement into a knowledge base

How understanding profitability by client will maximize your efforts. Your profit margins represent the overall health of your business. More detailed profit and loss data illuminates the particulars of what makes your business successful and where you could improve. Want to know how profitable a given client is? How much […]

The Power of Print

We’ve heard for years that “print is dead.” Not only is this untrue, but in an age where digital information is consumed in a rapid-fire fashion, print has emerged as the steady winner. Today, 73% of adults feel reading a printed magazine or book is more enjoyable than reading on […]

Elkhorn Lawn Care

When it comes to maintaining turf, irrigation, and landscaping, ensure that you are in the hands of a trusted and reputable company. Elkhorn Lawn Care has been in business for 17 years and is locally owned and operated, which is an advantage to our great quality and service. Bringing on […]